Pretend I Never Happened

Swedish singer songwriter Jesper Lindell has just released his cover of Willie Nelson’s “Pretend I Never Happened” from his forthcoming album "3614 Jackson Highway", out on CD, LP and digital platforms on March 6th, 2026 via Yep Roc Records.

In 2024, 30 year old Jesper Lindell took his band The Brunnsvik Sounds on a pilgrimage across the Atlantic to better understand where his favorite music comes from. The destinations were 2 truly classic studios in particular: Muscle Shoals Sound Studio in Alabama and Royal Studios in Memphis, Tennessee. 2 days were booked in each studio and they managed to record 2 full albums worth of material in just 4 days. The 1st album was the life affirming and powerful declaration of love, "3614 Jackson Highway", a tasteful collection of songs originally recorded at Muscle Shoals.

Of the song, Lindell offers, “We listened to several 1000 songs before deciding which ones to record. Choosing just 9 songs per album from all that fantastic music is difficult. But Willie is a great idol, and ‘Pretend I Never Happened’ is one of my Willie favorites. When I realized that this song and the entire album "Phases And Stages" were recorded with The Swampers at Muscle Shoals Sound, the choice actually became quite obvious. And I’m so pleased with the result that it will be the 1st single of the whole project”.

Due to flight delays, the band arrived over a day late and the 2 full days they had in Muscle Shoals Sound Studio was shortened to a day and a half. But against all odds, everything fell into place once everything was rigged and ready. A kind of creative rush ensued, caused by pent up energy, joy of playing, jet lag and a general wonder at being in the same studio that had been visited by greats such Rolling Stones, Lynyrd Skynyrd, Duane Allman, Paul Simon, Art Garfunkel, Bob Seger, Staples Singers, Rod Stewart, Leon Russell, Willie Nelson, Cat Stevens and so many more.

“I know some might think it’s presumptuous of us to tackle a bunch of immortal songs that already exist in exquisite versions. But to dive deep into the material, to actually play and sing the songs instead of just listening to them, that was an invaluable experience for us, one we learned a lot from. I’m grateful I got to do this and proud of the result”, says Lindell.

Born and raised in the small lakeside town of Ludvika, Sweden, Jesper Lindell 1st came up through the local scene playing soulful rock, roots, and r'n'b in modest bars and rehearsal rooms, developing a reverence for classic American songwriting and the warm, analog textures of the 60's and 70's. His breakout EP, "Little Less Blue", recorded with members of First Aid Kit, revealed a strikingly emotive voice and a natural instinct for blending retro soul with contemporary americana. Lindell’s subsequent albums, including the lush, horn-streaked "Twilights" and the expansive "Before The Sun", cemented his reputation as a craftsman capable of turning personal stories into widescreen, roots steeped soundscapes. Now a staple of the Scandinavian soul rock resurgence, he continues to refine a style that feels both vintage and vividly present, echoing influences from Van Morrison to The Band, while carving out a world unmistakably his own.